
Specialised Services / Lead Intelligence
Outcome
About ₹0.80 estimated cost per researched lead
- Problem
- Two employees spent their time manually researching incoming leads, roughly ₹40,000 a month in staffing, and the workload grew with every new lead.
- Solution
- A purpose-built research pipeline: Serper for web search, Jina AI for content extraction, and a lighter Gemini model for classification, run by two workers on a Django and MongoDB backend.
- Result
- Estimated research cost fell to about ₹0.80 per lead, from roughly ₹2-₹3 with a web-search-agent approach and ₹5-₹8 with general-purpose AI research.
